Twitter Followers
11% Of Americans tweet every month, from the US alone that is 34 million active monthly users.
Twitter has reach that most television shows would kill for. Not only does Twitter reach a massive
online audience but hashtags and tweets are regularly featured in newspapers and
television shows. Twitter is mainstream and the content uploaded is re-purposed
bridging new media and old. With Twitter IPO released and new users signing up each day Twitter is poised to become the largest aggregate of user content online.
So powerful is the reach of Twitter there has already been a lawsuit over Twitter followers.
The lawsuit is alleging the value of a follower at $2.50 which seems high. It would mean
The lawsuit is alleging the value of a follower at $2.50 which seems high. It would mean
Obama has a twitter value of $100 million. This is an absurd valuation though as Twitter followers
can be bought for way less than $2.50. In fact people are buying Twitter followers for as low
as 83 cents. Frivolous lawsuits aside people are constantly debating the actual value of a twitter
account and the value of followers.
can be bought for way less than $2.50. In fact people are buying Twitter followers for as low
as 83 cents. Frivolous lawsuits aside people are constantly debating the actual value of a twitter
account and the value of followers.
Whether it's the movie Skarknado, political debates or sporting events it is often Twitter
that defines the narrative. From ratings to gaffes (#bindersfullofwomen) Twitter is a lens
mirroring how people are reacting online. The cultural zeitgeist is revealed in what is
trending on Twitter. In this attention based economy
Given the amount of competition for attention and Twitter's extensive reach people have started purchasing followers online. The current rates for buying Twitter followers are around $12 per 1000 followers. Generally speaking, the more followers you have the more visible your content is. There are many facets of Twitter but certainly one is marketing your product, service or media to people who are interested. Some will see the amount of followers on an account and take that as a sign of validation in that account. Let's us say you are interested in whiskey, there are two whiskey review accounts and you would like to follow one. One whiskey review feed as 90 followers the other 200,000. People will see the whiskey review Twitter feed with 200,000 followers as an authority on the subject. Not only do followers increase the amount of people interacting with your information but it can also adds value to your content and builds credibility.
Google Volatility
As all site owners and webmasters no Google has been actively making it harder to rank websites. Normally Google makes a change to it's algorithm everyone panics then slowly everyone understands the change and adapts. Usually the dust settles within a month, this year two full months later and results have not settled. Sites are still jumping up 250 places every single day. This is unprecedented as Google seems to want to make their premier product (it is still search results) as chaotic as possible. Theory is that the more chaotic Google results are the more likely people are to pay for Ad-words.
Within this chaos there are two lessons:
1. Diversify where you get traffic from, Google organic search cannot be relied on.
2. Social media can help you recover your Google organic placement.
Woorank, an industry respected SEO audit tool, includes social media reach in all of its reports. Clearly social media is an important aspect of Google placement. Not only will social media help you with Organic placement, but it will help you attract new visitors. Facebook, Youtube and Twitter have an enormous reach and people who are interested in your service can be found there. There is a price of admission when it comes to being found on social networks. It can paid in painstakingly creating content and interactions, or it can be bought. Buying Twitter followers helps establish credibility and provides instant exposure. Buying Youtube views provides the opportunity to be found and establishes your video with credibility. Buying Youtube views also can help establish your video on page 1 for your keywords. Facebook likes and shares instantly boosts the amount of exposure your service or business receives.
Not only will Social Media provide a massive benefit directly, it will also indirectly help you in Google's chaotic organic rankings.
Within this chaos there are two lessons:
1. Diversify where you get traffic from, Google organic search cannot be relied on.
2. Social media can help you recover your Google organic placement.
Woorank, an industry respected SEO audit tool, includes social media reach in all of its reports. Clearly social media is an important aspect of Google placement. Not only will social media help you with Organic placement, but it will help you attract new visitors. Facebook, Youtube and Twitter have an enormous reach and people who are interested in your service can be found there. There is a price of admission when it comes to being found on social networks. It can paid in painstakingly creating content and interactions, or it can be bought. Buying Twitter followers helps establish credibility and provides instant exposure. Buying Youtube views provides the opportunity to be found and establishes your video with credibility. Buying Youtube views also can help establish your video on page 1 for your keywords. Facebook likes and shares instantly boosts the amount of exposure your service or business receives.
Not only will Social Media provide a massive benefit directly, it will also indirectly help you in Google's chaotic organic rankings.
